VIBE! Program

The VIBE! Program is Cityprom Launceston Central City's partnership platform to work with business, event holders, entrepreneurs or anyone passionate about creating a vibrant, people-focused and magnetic Launceston.

HOW DOES IT WORK?

By providing access to advice, assets and equipment, grants and sponsorship, VIBE! is about activating the City through projects, creative activities, precinct development and beautification or marketing and promotion.

THE VIBE! PROGRAM'S KEY OBJECTIVES ARE TO:

• Encourage creative, innovative and diverse ideas and activities that activate the city centre
• Increase greater event activity and leveraging off events in the city centre year-round, particularly during the cooler months
• Encourage broader engagement and entrepreneurial partnerships between Cityprom Launceston Central City, its members, local and national organisations and events, and the wider community
• Enhance the appeal of the Central Launceston experience to beautify and enhance precincts to make the city a vibrant hub for people to live, work, learn, invest, engage, enjoy and experience
• Strengthen Launceston Central City's value as an attractive and inviting destination.