Our purpose is to be the leading style alternative for curvy women seeking quality fashion with a difference, by delivering boldly unique experiences from the first glance to the final wear.
- In everything we do, our customers are at the heart of our decisions.
- We provide exceptional service, convenience and an environment to make you feel fabulous.
- Designing unique fashion pieces for women with curves who appreciate quality and love design with a point of difference.
- We are always looking to create tomorrow’s innovative ‘must have’ piece for you today.
We're design-led, focused on innovation and passionate about making fashion and style personal to you.